Saturday, January 15, 2011

EF Launch Party @ Flock Boutique...


Last night I had the pleasure of attending the launch of a new publication, EF Magazine, here in the city. EF promises to be a great new addition to Ottawa, not to mention an environmentally responsible one at that! EF is an online publication that is designed to promote ethical and sustainable fashion. I included a brief description below from the EF website:

"Ef Magazine is here to show you that sustainable is stylish. And what is sustainable fashion? It’s a movement within the fashion industry to minimize its environmental and social impact. From growing pesticide-free cotton, to fair labour, sustainable fashion is steadily changing the face of the world’s third largest polluter.

On Ef, you’ll find engaging articles on eco-fashion designers and industry leaders with green on their minds. Browse our ever-expanding shopping guides to discover some of the most creative styles and accessories and where to buy them."

The party was hosted by FLOCK Boutique in Westeboro, which is an adorable little shop that carries locally produced apparel, jewellery, accessories and other knick-knacks. Filled with yummy tapas, even yummier wine, great fashion, entertainment and even better friends, the event was an overall great success...Although, outside the cold wind blew and the pavements were blanketed with snow, inside the stilettos ruled and the atmosphere was warm and friendly...Winter's cold and dreary grip seemed to be forgotten at least for a moment...I had a blast hanging out with fellow bloggers, Julie of Popchampagne and Justyna of Chichichic as well as Sherry and Kyla (see photos below) all of whom are pretty amazing ladies...I had my trusty camera in tow, but Kyla took most of the photos of the evening , for which I am thankful...that's it for now...enjoy...

Sherry, Me, Kyla, Justyna (of chichichic) & Julie (of popchmapagne)

Two of the lovely organizers...





Just a glimpse of some of the goodies at the event...


Me, Julie and Somaieh (from the back)

Julie and I...

The lovely Justyna...

Entertainment...









Julie and Anthony...

Kyla and I...
Love K

6 comments:

Julia Vorob'eva said...

I wish I was there yesterday!!!! looks like you had sooo much fun!

Ellen ♥ said...

Great photos :) you're pretty :)

ellenreviews.blogspot.com

Ashelle said...

Looks like you had a blast! I'm excited to look up this new magazine. It's nice to know that there is a movement towards more ecofriendly & fair trade. Makes me what to get back into sewing clothes & crafting accessories.

Tinfoils Tiaras said...

Amazing photos- I was having so much fun I barely took any! Sorry we didn't get to chat longer- it was a zoo there!

ProperPosture said...

Ahhhh i wish i was in town ugh seemed like a lot of fun.Anyway its great to see more and more Ottawa bloggers.

Check me out at
http://www.proprpostur.com/

looking forward to hearing from you :)

chichichic.wordpress.com said...

so awesome to hang out with you again! (and i love what you're doing with the site!) looks beautiful!

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